Sonos is developing a video streaming device following a costly app rollout failure that resulted in $100 million in lost revenue and the CEO's departure. The new streaming box, codenamed Pinewood, aims to compete with Apple TV, Google Chromecast, Roku, and Amazon Firestick.

The device, which is in late-stage development, features a minimalist design - a flat black square slightly thicker than a deck of cards. Running on Android, it will offer:

• Universal search capabilities
• Integrated Sonos Voice control
• Multiple HDMI ports with passthrough technology
• Support for external devices (gaming consoles, Blu-ray players)
• Integration with Sonos speaker systems for surround sound

The streaming box is expected to be priced between $200-$400, positioning it as a premium option compared to competitors. This higher price point reflects its advanced features, particularly the HDMI switching capabilities and deep integration with Sonos' audio ecosystem.

The development of this video streamer was delayed along with other products, including the Sonos Arc soundbar, as the company diverted resources to fix its problematic app rollout. The new app still lacks feature parity with its predecessor, causing frustration among longtime customers.

Interim CEO Tom Conrad, former CTO of Pandora, will address investors about the company's direction following these challenges. The video streaming device represents a significant pivot for Sonos as it seeks to expand beyond its traditional audio focus and recover from recent setbacks.

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