Desert Diamond Arena in Glendale, Arizona is undergoing a $42 million transformation to become the state's premier music and entertainment destination. The renovation project, scheduled for completion by Spring 2025, is being led by ASM Global in partnership with Forward Associates and design firm HOK.

The comprehensive renovation includes nearly 25 redesigned spaces within the 19,000-seat venue. Located within a 250-acre entertainment complex, the arena benefits from proximity to State Farm Stadium, 13 hotels, and the Westgate Entertainment District.

Key Features of the Renovation:

• 53 luxury suites
• 12 suite lounge loges
• 22 Encore Club Theatre Boxes
• 14 Club Studio 623 booths
• 341 Club Seats in The View
• New Floor Bar
• Marketplace culinary area
• Enhanced guest facilities

The entertainment district surrounding the arena offers:

• 4,000 hotel rooms
• 26,000 parking spaces
• Easy freeway access
• Desert Diamond Casino
• Multiple bars and restaurants

"This transformation celebrates Desert Diamond Arena's two decades at the heart of Glendale's thriving entertainment landscape while creating a destination that can draw audiences from across the region and beyond," says Doug Thornton, ASM Global Executive Vice President.

The project serves as a prototype for ASM Global's future venue developments across the United States, setting new standards for concert and event experiences in the Southwest region.

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