Zig-Zag Rolling Papers has unveiled a limited-edition portable vinyl record player that celebrates their longstanding connection to music culture. The brand, known for appearances on concert posters and album artwork like Dr. Dre's The Chronic, brings mobility to vinyl enthusiasts with this new release.

The suitcase-style turntable combines portability with premium features:

• Built-in stereo speakers
• Headphone connectivity
• Three-speed belt-driven system for reduced vibration
• Bluetooth streaming capability (33-foot range)
• USB port for digital music playback
• Convenient carry handle for transportation

Recent market data shows growing interest in vinyl, particularly among younger listeners. Turntable sales increased by 10% in 2021, with 82,000 units sold compared to 75,000 in 2020. The Vinyl Alliance reports that Gen-Z shows stronger preference for vinyl over digital formats compared to other generations:

• Gen-Z: 61% likely to choose vinyl
• Millennials: 53%
• Gen-X: 27%

Gen-Z's attraction to vinyl stems from its perceived mental health benefits and desire to disconnect from digital streaming platforms. Their preference for in-store record shopping and tendency to purchase multiple albums annually continues to drive the vinyl revival.

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