Gaming Community Platform Levellr Raises $1.75M, Adds Ex-SuperAwesome CEO as Chairman
Discord-focused fanbase development startup Levellr has secured a $1.75 million investment round, following their $1 million pre-seed funding from 14 months ago.
Discord logo with smiling face
Key Developments:
- Executives from Riot Games, Amazon, and Discord participated in the funding round
- SuperAwesome founder Dylan Collins joins as chairman
- Company now has 22 team members across U.S. and Europe
- Client base includes Warner Music and Universal Music (65+ total clients)
Platform Integration and Expansion:
- Currently supports Discord and Telegram integration
- Reddit support planned for 2025
- Company reports Discord users can be "six times more valuable than non-Discord users"
Market Context:
- Discord continues growing with approximately 200M monthly active users
- Platform shows strong presence in gaming, music, sport, crypto, and AI sectors
- Particularly popular among Gen Z and Alpha demographics
The investment comes as the superfan-monetization space gains increasing attention from the music industry, exemplified by recent platform integrations like Amazon Music's Discord "Listening Party" activity launched in August.
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