Billboard Latin Music Week 2024's 35th Anniversary Special brought together leading artists and industry professionals at The Fillmore Miami Beach from October 15-18, focusing on key music industry trends and developments.

J Balvin headlined the event, which featured notable appearances from hip hop artists Fat Joe and N.O.R.E., who discussed the intersection of hip hop and reggaeton. N.O.R.E. highlighted his pioneering role in reggaeton, noting his track "Oye Mi Canto" as the first reggaeton song to appear on MTV, BET, and Hot 97.

The event covered critical industry topics including:

• Catalog financing and acquisition
• Music data management
• Environmental sustainability in music events
• Alternative revenue streams for artists
• Financial planning for entertainment professionals

Anana Love from Open on Sunday emphasized the importance of organized data for artists considering catalog sales, while REVERB's Tanner Watt discussed initiatives to reduce the environmental impact of music events.

Industry experts provided valuable insights:

• Luxury real estate agent Wendy Sanchez offered guidance on property investment for artists
• Financial advisor Andrea Friedman addressed work-life balance strategies for industry professionals

The conference demonstrated the evolving landscape of Latin music and its growing influence in the global music industry, while providing practical business insights for artists and industry professionals.

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