AI-Powered Film Studio Promise Secures Major Funding from Chernin, Andreessen Horowitz

AI-Powered Film Studio Promise Secures Major Funding from Chernin, Andreessen Horowitz

By Marcus Hartley

November 21, 2024 at 09:11 PM

GenAI film studio Promise has secured significant funding from media executive Peter Chernin and venture capital firm Andreessen Horowitz. The studio aims to revolutionize film and TV production through AI-powered creative tools.

Three men in recording studio

Three men in recording studio

The leadership team includes:

  • CEO George Strompolos (Fullscreen founder)
  • President/COO Jamie Byrne (former YouTube executive)
  • CCO Dave Clark (AI filmmaker)

Promise's key initiatives include:

  • Development of MUSE, a proprietary AI-integrated production workflow system
  • Focus on empowering both AI artists and traditional Hollywood talent
  • Partnership formation with rights-holders for content creation
  • Investment in genAI talent combining filmmaking and technical expertise

"There is something undeniably exciting about generative AI, and we are bullish on George and Promise's ability to empower storytellers," said Chernin, emphasizing the importance of prioritizing artists in the creative process.

The company currently employs approximately 10 people and is actively hiring for roles including:

  • GenAI directors
  • GenAI image and motion artists
  • 3D artists
  • Program leads for artist development

Promise aims to create a collaborative environment where storytellers can explore innovative ideas while maintaining high-quality production standards through AI integration.

Businessman checking phone with charts

Businessman checking phone with charts

Country singers with CMA award trophies

Country singers with CMA award trophies

FCC Chair Rosenworcel at podium

FCC Chair Rosenworcel at podium

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