Universal Music Group (UMG) has partnered with the ISNI International Agency in a groundbreaking agreement, making UMG an official ISNI registration agency. This collaboration marks a significant advancement in creator identification and rights management within the music industry.

UMG has already implemented ISNI identifiers for over 100,000 contributors, including artists, songwriters, and other professionals. This integration has successfully reduced confusion between similarly named artists and streamlined DSP operations.

Key benefits of the UMG-ISNI partnership include:

• Consolidated artist identification across multiple languages
• Improved linking between UMG systems and collection societies
• Enhanced tracking of recordings, works, and revenue streams
• Reduced metadata discrepancies and royalty distribution issues

Kim Beauchamp, UMG SVP of process innovation and advanced operations, emphasizes that this partnership demonstrates their commitment to accurate creator recognition and compensation. The integration sets a new industry standard for professional identification and rights management.

The agreement comes at a crucial time as the music industry faces challenges from AI-generated content and complex royalty distribution systems. ISNI's role as a bridging identifier helps maintain accurate creator attribution across various platforms and systems.

Tim Devenport, ISNI International Agency executive director, notes that UMG's vast catalog and commitment to accurate identification will drive industry-wide improvements, benefiting artists, rights holders, and service providers throughout the music sector.

This partnership represents a significant step toward standardizing creator identification and improving royalty management across the global music industry, particularly as digital platforms continue to evolve and expand.

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