Spotify's New Royalty Statements Reveal 97% of Subscriptions Now Classified as Lower-Paying Bundles

Spotify's New Royalty Statements Reveal 97% of Subscriptions Now Classified as Lower-Paying Bundles

By Marcus Hartley

December 30, 2024 at 03:10 AM

Spotify's first post-bundled royalty statements reveal a dramatic shift in subscription categorization, with 97% of all subscription accounts now classified as lower-paying bundles. This change is significantly impacting music publisher revenues.

Key findings from March 2024 statements:

  • Nearly 20 million Individual subscriber accounts transitioned to bundled plans
  • Only 869,912 Individual accounts remain non-bundled
  • 4.17 million Duo accounts are now audiobook-bundled (up from 3.86 million)
  • 5.65 million Family accounts are audiobook-bundled (up from 5.27 million)
  • Almost zero non-bundled Duo or Family plans remain

Bundle of tied wood sticks

Bundle of tied wood sticks

Financial Impact:

  • Estimated annual royalty decline exceeds $160 million
  • Spotify's recent price increases will generate $500+ million annually
  • Publishers expected to see minimal gains from these increases due to bundling

Industry Response:

The NMPA and music publishers are taking action through:

  • MLC lawsuit challenging bundling reclassifications
  • FTC complaints about "unfair and deceptive practices"
  • Push for federal legislation allowing direct publisher negotiations
  • MLC audit of Spotify's royalty payments

Spotify maintains its bundling approach is industry standard and plans to:

  • Continue with bundle-focused strategy despite opposition
  • Potentially introduce a music-only option in the US
  • Defend against legal and legislative challenges

NMPA music bundling image

NMPA music bundling image

Man wearing green shirt at screen

Man wearing green shirt at screen

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