Photo Credit: Ryan Born

SESAC Music Group has acquired HAAWK, a leading media software and services company specializing in copyright management and monetization for independent catalogs.

HAAWK provides comprehensive administration of YouTube's Content ID and Facebook's Rights Manager platforms, serving record labels, publishers, and music rights holders. The company will operate alongside Audio Salad within SESAC Music Group's Music Services division.

Ryan Born, HAAWK's Founder & CEO, will continue leading operations from Los Angeles headquarters. Since its founding in 2017, HAAWK has earned recognition on both Inc. 5000 and Deloitte Fast 500 rankings for exceptional growth in media and technology.

Key Benefits of the Acquisition:

• Enhanced global scaling capabilities
• Advanced royalty collection services
• Improved asset management for independent labels
• Greater transparency for music creators
• Expanded opportunities across social video platforms

HAAWK's services include:

• YouTube Content ID administration
• Facebook Rights Manager administration
• Micro-sync music licensing tools
• Publishing administration
• Digital music distribution
• Copyright monitoring across TikTok and other platforms

SESAC Music Group operates across four main divisions: Performing Rights, Music Services, Audiovisual Music, and Church Resources, providing comprehensive data, technology, and services throughout the music industry.

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