On Air Expands Concert Streaming Library with Mercury Studios Deal, Adding 2,000+ Hours of Legendary Performances

On Air Expands Concert Streaming Library with Mercury Studios Deal, Adding 2,000+ Hours of Legendary Performances

By Marcus Hartley

November 18, 2024 at 02:20 AM

On Air, a performance streaming platform, has secured a significant licensing deal with Mercury Studios to expand its concert video content offerings. The platform streams high-quality live performances in 4K UHD with Dolby Vision and Dolby Atmos technologies.

Concert crowd watching live performance

Concert crowd watching live performance

Key Features:

  • Streams available in 190+ countries
  • 4K UHD with Dolby Vision and Dolby Atmos technology
  • DRM-protected platform accessible on desktop, mobile, and TV
  • Pricing: $10.99 per show with unlimited replays

The Mercury Studios deal adds over 2,000 hours of performances from legendary artists including:

  • Eric Clapton
  • Peter Gabriel
  • Lynyrd Skynyrd
  • Black Sabbath
  • Journey
  • ZZ Top
  • Santana
  • The Who

Screenshot of Alt Rock playlist interface

Screenshot of Alt Rock playlist interface

Platform Benefits:

  • End-to-end service for artists, labels, and rights holders
  • In-house developed technology stack
  • Comprehensive marketing and asset management
  • Protection against unlawful distribution
  • Social media integration with tailored campaigns

Notable Current Offerings:

  • Zara Larsson's 'Venus Tour' at AFAS Live
  • Noel Gallagher's High Flying Birds at Wythenshawe Park
  • Yoshiki's 'Requiem Classical World Tour' at Royal Albert Hall
  • All Time Low shows at OVO Arena Wembley and Merriweather Post Pavilion

Radio host behind microphone on-air

Radio host behind microphone on-air

The platform aims to democratize access to live music by providing high-quality concert experiences at accessible prices, addressing the challenges of expensive tickets and travel costs while maintaining premium production values.

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