As TikTok faces potential US ban, major social media platforms are rapidly releasing competing features and applications.

Instagram has launched Edits, a new video-editing platform similar to TikTok's CapCut. The app allows users to edit videos for posting on any platform, not exclusively Instagram. It's currently available for pre-order on iOS, with Android release scheduled for February.

"There's a lot going on in the world right now," stated Instagram head Adam Mosseri. "No matter what happens, we think it's our job to make the most compelling creative tools for those of you who create videos."

X (formerly Twitter) has introduced a dedicated video tab, enabling users to easily access and scroll through short-form video content in a TikTok-like format.


Meanwhile, Bluesky is developing Flashes, a photo-sharing application through an independent developer, aiming to capture users seeking alternatives to major tech platforms.

Interestingly, many "TikTok refugees" are migrating to Rednote, another Chinese-owned platform, suggesting users may prefer alternative foreign platforms over returning to Meta-owned applications like Instagram.

These rapid developments come as TikTok reaches its deadline to either divest from its Chinese ownership or face a US ban, creating opportunities for competing platforms to capture market share in the short-form video space.

Note: This rewrite maintains all key information while being more concise and optimized for featured snippets. The content focuses on the most relevant information for readers seeking updates about social media platform developments in response to TikTok's situation.

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