Concord Acquires Daddy Yankee's Music Catalog in $217.3 Million Landmark Deal, Eyes Latin Music Expansion
Concord has officially acquired Daddy Yankee's catalog for $217.3 million, marking a significant investment in Latin music. The deal includes publishing rights, masters, and certain name, image, and likeness rights spanning from 2002 through 2019.
Daddy Yankee singing at concert
The acquisition encompasses five studio albums, starting with 2002's El Cangri.com, along with numerous successful non-album singles. Concord CEO Bob Valentine emphasized Daddy Yankee's pioneering role in reggaeton and pop music, highlighting the artist's lasting cultural impact.
Key Details of the Acquisition:
- Time period: 2002-2019
- Rights included: Publishing catalog, masters, name/image/likeness
- Management: Overseen by Concord's Miami office
Concord plans to continue investing in Latin music, targeting important content in this rapidly growing market. This strategy aligns with the increasing revenue generation of Latin music in the U.S. and its expansion in key markets including Brazil, Mexico, and Argentina, as confirmed by RIAA data.
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