ATG Entertainment Expands Broadway Presence with Celebrity Attractions Acquisition
ATG Entertainment has acquired Celebrity Attractions, a well-established touring Broadway presenter with over 40 years of experience operating in multiple markets through offices in Tulsa and Little Rock.
Building exterior with celebrity attractions sign
Founded in 1983 by Larry and Kay Payton, Celebrity Attractions has built a strong reputation as a premier presenter of live entertainment, known for their emphasis on relationships and service. The company has become a preferred presenter for first-run Broadway tours, maintaining robust subscription bases and strong community support.
The acquisition ensures Celebrity Attractions will receive necessary support and resources to thrive in the evolving touring entertainment landscape. Local operations will continue in both existing offices, overseeing Broadway series in Tulsa, OK, Little Rock, AR, and Springfield, MO.
As a founding member of the Independent Presenters' Network (IPN), Celebrity Attractions has invested in numerous Tony Award-winning productions, including recent hits "Moulin Rouge: The Musical" and "The Outsiders." The company also runs two regional Jimmy Awards programs: the Discovery Awards in Tulsa and the Broadway Bound Awards in Little Rock.
Kristin Dotson, CEO of Celebrity Attractions, expressed enthusiasm about the acquisition, stating that the partnership with ATGE will create new opportunities for growth while maintaining their commitment to customer service and community partnerships.
Kristin Caskey, ATGE's Chief Content Officer, North America, acknowledged Larry Payton's pioneering role in the touring industry and committed to honoring the Payton family's legacy while moving forward with the existing Celebrity Attractions team.
The transaction was facilitated by Lisbeth R. Barron and Barron International Group as financial advisors to ATGE, with Foley & Lardner, LLP serving as legal advisor. Eller & Detrich acted as Celebrity Attractions' legal advisor.